DID YOU EVER TRY
to operate in the premium segment
of your business without achieving the desired results?
THE REASON IS SIMPLE
Marketing is a battle of perception, not of a product.
IN OTHER WORDS
If you suffer from scarcity of customers or poor quality of prospects,
ask yourself who you are inviting into your business with your communication.
BECAUSE IT MAKES THE DIFFERENCE
the way you propose your products and services
NOW THAT THE CONCEPT IS CLEAR
To elevate your customers to the premium segment you need 4 things:
a defined target, a strategy that works, an analytic method and the right instruments
So here we come in the scene
We help professionals and small businesses with turnover up to 3 million euros
to obtain an online communication targeted on the premium segment.
WANT TO KNOW MORE ?
Go on scrolling the premium content of this page to get
a clearer idea on how we will achieve results also in your case.
YOUR TYPICAL CUSTOMER
Define every detail of the target you want to reach
WHY IT'S IMPORTANT
With addressing everyone you get that nobody is feeling touched by your message.
The more specific communication is, the more a clear and defined niche of the population will react to your stimuli
In the Premium segment
We appeal to a more selective audience, but with greater financial resources.
In this context we can help you make the difference in two fundamental aspects:
Specific profiling
Define in great detail the type of people who might be interested in your product or service.
Calibrated communication
Use the most appropriate terminology and strategies to touch the sensitivity of those people you have decided to reach.
THE STRATEGY
Success is never achieved by chance
EVERYTHING HAS TO BE STUDIED IN DETAIL
To create a solution tailored to your case we need to be highly specialized.
This is why we have concentrated our communication skills on 4 specific scopes
Tell us about Yourself
We are a multidisciplinary and international team, able to analyze your business in every technical, commercial, administrative and fiscal aspect. Here is where we give the best results:
High Tech Marketing
Web design and communication specialized for hi-tech companies operating in complex technological fields that need a simplification of the message to be disclosed to their target audience.
Premium & Professional
Web design dedicated to professionals and small businesses that want to raise their target customer to the premium segment by acting with a communication that enhances the high quality of the service offered.
Network Marketing
For companies that want to structure the sale of their services in direct marketing with affiliation systems or in multi level marketing, and require both communication and a system of sales management.
Startup Marketing
Communication and strategies of growth hacking dedicated to those who work in a context of uncertainty, designing products on a market that does not yet exist, looking for a scalable and repeatable business.
THE CUSTOMER JOURNEY
Align the customer experience to the quality you want to express
SO THEY CAN SPEAK WELL OF YOU
If marketing ends where a quality product or service begins,
then it's easier to reach the success you deserve.
How to ensure a good word of mouth ?
The six questions we will help you to answer,
to make sure that each of your customers is satisfied and talk about it
1. Awareness
Are you sure your target audience is aware of having the need that your exclusive product solves?
2. Discovery
Are you present on social, search engines or wherever your target customer seeks the topics related to your product or service?
3. Interest
Are you adequately enhancing your distinctive elements to the competitors in order to attract the customer?
4. Reflection
Are you present in the customers' mind when they are thinking about buying the product or service you sell?
5. Purchase
Are you sure that your online or offline sales process is free of any friction that can stop the customer from buying?
6. Use
Are you sure the experience of use and after-sales services are up to the expectations of the customer you want to attract?
Only at this point
If all the previous aspects are aligned with each other, your client
could give you public support by starting the word of mouth.
But since word of mouth is not a certain fact, in order to increase the probability of this happening, we will help you to communicate your product or service through a storytelling that can be transformed into a social currency for those who spread it, which creates stimuli and emotional reactions, with its own practical validity and public visibility.
MARKETING AUTOMATION
Segment your audience and automate marketing operations
GET ACTION BASED ON INTERESTS
Learn analytically which of your products and services interests each user
and automate targeted marketing actions, combining different techniques
In easy words
6 steps to personalize the experience of each user, by pampering him in his interests,
to turn him into a customer who purchases your product or service.
1. Get organic traffic
Get visits to your website for free through the search engines optimization or through the organic reach of your facebook page.
2. Paid traffic
Integrate organic traffic with online advertising of Google Adwords and Facebook, to bring to your website additional users who are interested in your products and services.
3. Lead generation
Use the funnel marketing for lead generation, which is the process of acquiring names, email addresses, and phone numbers of people interested in your products and services.
4. Analysis and segmentation
Analyze the interests of the users of your website in order to segment them into groups of interest, using tools like facebook pixel and google tag manager.
5. Retargeting advertising
Propose targeted advertising to users who already know you because they recently visited your website or interacted with your facebook page.
6. Emails and messenger Bot
Use tools such as Active Campaign and messenger bots to send emails and messages to users or customers who have taken specific actions.
We are not providers
Partnerships give the best results
DE - Deutsch
EU - English
IT - Italiano